Growth Habits Lab by Jen Clinehens

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Thinking Traps: Don't Let a Good Story Cause a Bad Decision
growthhabitslab.substack.com

Thinking Traps: Don't Let a Good Story Cause a Bad Decision

How to avoid the dark side of storytelling in business, marketing, and life

Jen Clinehens
Jul 20, 2021
2
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Thinking Traps: Don't Let a Good Story Cause a Bad Decision
growthhabitslab.substack.com

Source: Adobe Stock

“Everything — faith, science, love — needs a story for people to find it plausible. No story, no sale.” 

— Adam Gopnik, journalist

Nothing beats a good story — they’re seductive, enchanting, and persuasive. Countless articles have been written about the power of storytelling, especially in business. But what happens when that story fudg…

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