New Year, new changes!

December 2022

No matter your field of expertise, every day you’re presented with seemingly impossible challenges. Issues that you or your company can’t seem to crack…

November 2022

Why behavioral science says context is more important than willpower
Hi all, Jen here :) Today we're talking about one of my favorite behavioral science principles for experience design: The Peak-end Rule. The Peak-end…
Hi all, Jen here :) One of the most impactful people in marketing (and sports) has died: Dietrich Mateschitz. You might not know his name, but you know…

October 2022

In 1997, Apple was 90 days from bankruptcy. But how Steve Jobs saved the company proved he was a master of customer psychology.Growth Habits Lab by Jen…

July 2022

Hi all, Jen here :) Have you taken a look at YouTube thumbnails lately? It seems like 99% of them show someone making a face like this: I mean, yikes…

April 2022

Use the thinking tool of philosophers, inventors, and billionaires

March 2022

Have you ever seen an article or watched a story on the local news about someone who's won the lottery? How did you feel after you watched it? Did you…
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Brand new QAQ to get your week kicked off right...
Why when you make decisions can be crucial for sticking to your goals